PRODUCT STORY
Created in collaboration with the fashion students at London's Central Saint Martins, Day Zero is an innovative and eco-conscious collection designed to promote water conservation in our changing world. Un-dyed materials are paired with fabrics that have been sustainably dope dyed or digitally printed, which reduces the use of chemicals and water in production. A stitched water usage map appears throughout the upper and the signature RS-X silhouette takes on bold new colors that refuse to be ignored.
DETAILS
Mesh upper with suede and leather overlaysFull lace closure with additional elastic cord lacing overlayWider elastic cord lace with midsole lockdown and adjuster at backPadded extended back collar for added comfortDie-cut EVA midsole for cushioningRubber outsole provides traction and gripContrast stitching detailsPUMA Formstrip at lateral sideDay Zero branding at side
